Meta accounted for 60% of social app revenues in 2024

Дата публикации: 01-08-2025 07:00:54

Meta Platforms, the operator of Facebook, Instagram, WhatsApp and Threads, was responsible for 60 percent of all social app revenues in 2024. The company made $160 billion from advertising revenues in 2024, with $91.3 billion from Facebook and an estimated $66.9 billion from Instagram. That makes them the two largest social apps by far in revenue terms, although YouTube is beginning to grow its business to be competitive with at least Instagram. In 2024, YouTube generated $36.1 billion from advertising and a further $14.5 billion from subscriptions, according to data presented in the Social App Report. Social Revenues by App 2010 to 2024 ($mm) TikTok was, for the second year in a row, the fastest growing social platform in the world. Its revenues grew by
The post Meta accounted for 60% of social app revenues in 2024 appeared first on Business of Apps.

Классификация: Пресс-релизы

Схожие новости

#	Наименование новости	Тональность	Информативность
1	TikTok reached $23 billion revenue in 2024, 42.8% increase on previous year	0	0
2	TikTok is the top grossing app for another year, generating over $3 billion in-app	0	0
3	Ads overtake subscriptions as the biggest revenue driver for video streaming apps	0	0
4	YouTube has highest potential ad reach compared to Instagram and TikTok	0	0
5	YouTube and TikTok among top social apps used by teens	0	0
6	Consumer spending on apps surpassed games for the first time in 2025	0	0
7	Global dating app revenues exceeded $6B, North America drove 50% of the total	0	0
8	AI app revenues increase by 180% in 2025 to $18.5 billion	0	0
9	Most marketers invest in walled gardens at a time when they should be diversifying	0	0
10	Music streaming price rises and subscriber growth push revenues above $60 billion in 2025	0	0

• Тональность 0
• Информативность 0
• www.businessofapps.com