In the ANA's latest benchmark study on the state of in-housing, jurors are five times more likely to state that “marketers are in-housing more than ever” than “marketers are pulling back from in-housing.” Fifty-three percent agree that the primary role of in-house agencies is that of a strategic partner to participate in upstream strategy and deliver bold, brand-building work.
| # | Наименование новости | Тональность | Информативность | дата |
|---|---|---|---|---|
| 1 | Inclusive Marketing Excellence: Award-Winning Case Studies — Volume 2 | 0 | 0 | 22-06-2026 |
| 2 | An Agency CEO Calls for Marketers and Partners to Focus on Consumer Connection | 0 | 0 | 13-06-2026 |
| 3 | Retail Media that Performs: Turning Shopper Signals into Media Outcomes | 0 | 0 | 16-06-2026 |
| 4 | How Context Became the Engine of Brand Growth in an AI-First World | 0 | 0 | 15-06-2026 |
| 5 | Исследование: 48% руководителей агентств не запустили бы этот бизнес снова | 0 | 0 | 27-05-2026 |
| 6 | Brands Turn Inclusivity into Business Performance | 0 | 0 | 22-06-2026 |
| 7 | Why Outcomes Measurement Is Becoming a Budget Imperative | 0 | 0 | 19-06-2026 |
| 8 | Supporting LGBTQ+ Communities in a Complex Climate: From Nonprofit Partnership to Cultural Preservation | 0 | 0 | 18-06-2026 |
| 9 | HINT вошел в ТОП-15 PR-агентств России по версии "Медиалогии" — февраль 2026 | 0 | 0 | 02-04-2026 |
| 10 | 82% of marketers don’t feel confident in their attribution data | 0 | 0 | 01-10-2025 |
