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Snapchat launches the App Power Pack, a suite of ad formats to help marketers drive app growth

Дата публикации: 30-10-2025 11:55:39

Snapchat has introduced the App Power Pack, a new suite of ad formats and delivery tools designed to help brands accelerate app growth on the platform. The company has also released an accompanying App Power Pack playbook, which breaks down how to make the most of the new tools. The playbook is now available to download directly from the Business of Apps website. Why Snapchat for apps? Snapchat has a track record of driving conversions and growth for app businesses, with Snapchatters not merely discovering apps via the platform but acting on them, too. Data backs this up. According to an online survey with daily Snapchat users in the US, Q4 2024, 65%* of US users have downloaded an app from an ad they saw
The post Snapchat launches the App Power Pack, a suite of ad formats to help marketers drive app growth appeared first on Business of Apps.

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