Yodel Mobile, the leading app marketing agency, has announced the appointment of Alexandra Stamp as Head of Marketing. Stamp, who joins as the first senior marketing hire, brings a wealth of experience from leading agencies, including MHP Group, Croud, and Medialab. Most recently, as Head of Marketing at MHP Group, she focused on multi-channel campaigns, brand positioning and strategic partnerships to drive measurable business outcomes. Founded in 2007, Yodel Mobile specialises in full-funnel mobile marketing strategies, including app store optimisation (ASO), paid media management, retention, engagement and monetisation strategies. Yodel Mobile has helped scale some of the world’s most successful apps across industries, driving sustainable growth through data-led strategies. Clients include UKTV , B&Q, The RAC, Breast Cancer Care, Yodel Delivery and TUI. Stamp said: “It’s
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