BMW Group India has expanded its retail presence in Uttar Pradesh with the debut of the MINI brand in Lucknow through dealer partner Speed Motorwagen.
The facility, developed under the group's Retail.NEXT format, integrates sales, pre-owned vehicles, and aftersales services for BMW, MINI, and BMW Motorrad into a single location.
The new outlet expands MINI's sales footprint to 18 touchpoints across 17 cities in India. The Lucknow facility features a 12,142 sq. ft. BMW and MINI showroom, while service operations are supported by a 17,035 sq. ft. workshop. It also includes a dedicated 2,100 sq. ft. BMW Motorrad section and a separate 2,700 sq. ft. workshop.
Divij Narain, Dealer Principal at Speed Motorwagen, added, "The arrival of MINI marks a significant milestone for Speed Motorwagen and discerning automotive enthusiasts in Lucknow. Alongside BMW's progressive luxury and BMW Motorrad's spirit of freedom and adventure, MINI adds a distinctive new dimension to our portfolio."
Retail.NEXT facility brings BMW, MINI, and BMW Motorrad sales and aftersales operations under a single roof.
BMW Group India has expanded its retail presence in Uttar Pradesh with the debut of the MINI brand in Lucknow through dealer partner Speed Motorwagen.
The facility, developed under the group's Retail.NEXT format, integrates sales, pre-owned vehicles, and aftersales services for BMW, MINI, and BMW Motorrad into a single location.
The new outlet expands MINI's sales footprint to 18 touchpoints across 17 cities in India. The Lucknow facility features a 12,142 sq. ft. BMW and MINI showroom, while service operations are supported by a 17,035 sq. ft. workshop. It also includes a dedicated 2,100 sq. ft. BMW Motorrad section and a separate 2,700 sq. ft. workshop.
Divij Narain, Dealer Principal at Speed Motorwagen, added, "The arrival of MINI marks a significant milestone for Speed Motorwagen and discerning automotive enthusiasts in Lucknow. Alongside BMW's progressive luxury and BMW Motorrad's spirit of freedom and adventure, MINI adds a distinctive new dimension to our portfolio."
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