Dhar Mann is an American entrepreneur, filmmaker, and social media personality who has a net worth of $50 million.

Dhar Mann is best known as the founder of Dhar Mann Studios, the digital production company behind a massive library of short scripted films built around morality tales, inspirational stories, and dramatic reversals. What began with relatively simple social-media videos evolved into one of the largest creator-owned production operations in the world, employing hundreds of people and generating hundreds of millions of views in a typical week across YouTube, Facebook, Instagram, and TikTok.

Mann's business is significantly larger than his personal net worth alone would suggest. Dhar Mann Studios operates a major production facility in Burbank and generates revenue from YouTube advertising, Facebook video advertising, sponsorships, brand integrations, streaming distribution, and content partnerships. Mann has also built or invested in businesses outside of his main content operation, including cosmetics company LiveGlam and creator-management company 5th Quarter Agency.

His success has made him one of the highest-paid and richest YouTubers in the world.

Dharminder "Dhar" Mann was born on May 29, 1984. He grew up in the San Francisco Bay Area in an entrepreneurial family. His parents, Surinder and Baljit Singh Mann, operated a taxi business and accumulated a significant portfolio of real estate.

Dhar attended the University of California, Davis, where he studied political science and economics. He began experimenting with entrepreneurship while still young, entering real estate and launching a number of businesses before eventually finding his most successful niche in digital media.

Mann started a real estate company while he was in college and went on to pursue ventures involving mortgage refinancing, luxury automobile rentals, real estate management, and other businesses.

In 2010, Mann and Derek Peterson launched weGrow, a retail business that sold hydroponic equipment marketed to medical-marijuana growers. The partnership eventually collapsed amid business disputes and litigation.

Mann also faced legal problems stemming from his real estate business. In 2013, he pleaded no contest to five felony counts related to claims involving an Oakland city grant program. He was later sentenced to probation, ordered to pay a fine, and required to pay restitution. Mann subsequently said the conviction was expunged.

He has frequently incorporated his business failures and personal setbacks into the public story behind his later success. Mann has said that by his early 30s, several of his ventures had failed and he was in a difficult financial and personal period.

In 2015, he founded LiveGlam, a beauty subscription and cosmetics company. LiveGlam became one of his first major successes and helped establish the financial base from which he later built his media operation.

Mann launched Dhar Mann Studios in 2018. His early videos were motivational clips, but he soon developed the format that would make him famous: short scripted dramas featuring recognizable everyday situations, villains behaving badly, and storylines that generally conclude with a moral lesson.

The format proved exceptionally well suited to social media. Videos involving bullying, racism, relationships, parenting, wealth, school conflicts, and workplace problems could be understood quickly and distributed internationally.

Dhar Mann Studios grew from a small operation into a production company employing roughly 200 people. The company expanded into a 125,000-square-foot Burbank production facility containing numerous standing sets and uses multiple crews to produce content simultaneously.

The company has also moved beyond conventional YouTube videos. Samsung TV Plus launched a Dhar Mann channel and partnered with the studio on original scripted programming. Dhar Mann Studios later struck a global deal with Fox Entertainment and Holywater to produce dozens of vertical dramas for mobile distribution.

Mann also founded 5th Quarter Agency, which represents and develops other digital creators, further expanding his business beyond content starring or created directly by him.

Dhar Mann is among the highest-paid and richest YouTubers in the world. Unlike many creators whose income depends heavily on sponsorships or merchandise, Mann operates what is essentially an independent television studio designed around digital distribution.

Mann earned $45 million during its 2024 measurement period, primarily through Google AdSense and brand partnerships. The following year, he earned $56 million. His creator-driven studio subsequently generated an estimated $65 million in annual gross revenue from sources including YouTube AdSense, Facebook video advertising, and brand partnerships.

Those figures represent gross creator or business earnings rather than Mann's personal after-tax income. Dhar Mann Studios has substantial expenses, including hundreds of employees, actors, writers, production crews, facilities, equipment, sets, and marketing. A significant portion of the company's cash flow has also been reinvested into expansion.

YouTube nevertheless remains central to his fortune. The enormous and repeatable audience for Dhar Mann Studios content creates both direct advertising revenue and the distribution platform that makes its sponsorship, licensing, and streaming businesses valuable.

Dhar is married to beauty entrepreneur Laura Avila, who is professionally known as Laura G. The couple met during the period when Mann was building LiveGlam and later became engaged. They have three daughters.

In 2020, Mann and Laura paid $15.5 million for a mansion in Calabasas, California, from Khloé Kardashian. Kardashian had previously purchased the property from Justin Bieber. The sale briefly established a record for a residential transaction in Calabasas.