Chasing life goals is a recipe for disaster – so try these tiny experiments instead
Дата публикации: 21-06-2026 05:00:21
Whether its our careers, health or relationships, we often set the bar too high and end up feeling disappointed when it doesn’t work out. Try this new way of thinking … and you may just see some real resultsEvery January, millions of us sit down and write our goals for the year. By March, most of them have been abandoned. So we set new ones in spring, and when September rolls around, we do it again. New season, fresh start, same cycle – and plenty of beating ourselves up along the way. I lived this cycle for years. When I was working at Google as a digital health executive, I was a champion goal-setter with quarterly OKRs (objectives and key results) and a running list of personal goals I would review every week. On paper, it worked. I was successful by most external measures. But I had this persistent feeling that I was running just to stay in the same place, like the Red Queen in Lewis Carroll’s Through the Looking-Glass.After retraining as a neuroscientist and studying how the brain learns, I started to understand why. Goals work brilliantly under very specific conditions. You want to buy a car that fits three kids and costs under £25,000? Set a goal, do the research, buy the car. The destination is known and the path is clear. Continue reading...
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