The Chartered Institute of Public Relations (CIPR) has today published a new Best Practice Guide on the ethical use of artificial intelligence (AI) in PR. The new guide – The Responsible Use of AI in PR – is available to both CIPR members and non-members, and translates the Global Alliance’s Venice Pledge into practical guidance, taking each of the Pledge’s seven principles and exploring the issues and dilemmas practitioners may encounter when applying them in practice. It offers a practical checklist covering how to assess AI tools before use, what…
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| # | Наименование новости | Тональность | Информативность | Дата публикации |
|---|---|---|---|---|
| 1 | CIPR Board member elected as UK representative on new Global Alliance Board | 0 | 5 | 09-07-2026 |
| 2 | CIM warns of ‘AI Trust Penalty’ as a fifth of firms turn to AI to transform marketing teams, with consumer expectations rising and trust declining | 0 | 7 | 09-07-2026 |
| 3 | KI-freie Zonen: Wo PR-Profis bewusst keine Künstliche Intelligenz einsetzen | 0 | 5 | 13-05-2026 |
| 4 | WFA releases new report on AI visibility and discoverability | 0 | 7 | 06-07-2026 |
| 5 | International Day of Marketing: Five Practical Skills CMOs Need Right Now | 0 | 2 | 27-05-2026 |
| 6 | Regulator publishes new guidelines on grant-making as charity sector continues to feel financial squeeze | 0 | 7 | 08-07-2026 |
| 7 | Keeping humanity at the centre of the AI revolution | 5 | 7 | 26-06-2026 |
| 8 | The Rise of AI Influencers: Can Users Still Tell What's Real? | 0 | 7 | 23-06-2026 |
| 9 | 5 Ways Any Business Can Improve Its AI Visibility | 0 | 5 | 31-05-2026 |
| 10 | Guidelines for Redesigning Work in the AI Era | 0 | 5 | 24-06-2026 |