Technology overtakes brand in influencing India’s car-buying decisions: Report

Дата публикации: 21-10-2026 13:37:00

Technology and advanced features have outpaced brand loyalty in influencing car purchases among Indian consumers. A recent Bain & Co survey reveals that 68% of premium car buyers prefer established brands. Furthermore, around 80% of Indian buyers utilize AI during their car purchase journey. The survey also found a significant openness towards electric vehicles among consumers, particularly among younger generations.

Схожие новости

#	Наименование новости	Тональность	Информативность	Дата публикации
1	India's festive car-buying joyride may hit price hike bump	0	8.86	11-10-2026
2	Two Indian automakers just beat Tesla at the one thing you’d expect it to own	0	6.94	28-07-2026
3	First-time car buyers make a comeback as lower GST boosts small-vehicle demand	0	13.83	22-09-2026
4	India EV Sales Cross 300,000 for the First Time in June, Headed for 3 Million in CY2026	5	8	04-07-2026
5	Indian Electric Passenger Vehicle Market Hits 7.6 Percent Retail Penetration: BNP Paribas	0	7	03-07-2026
6	В ВТБ заявили, что каждый десятый новый автомобиль продается в РФ по параллельному импорту	0	0	06-04-2023
7	For the First Time This Year, Luxury Car Brands and Mass-Market Brands Tied on Customer Satisfaction, Both at 78	0	10.3	22-09-2026
8	Wie KI die Kundenstimme nutzbar macht	0	7	07-07-2026
9	What's Driving Change in Automotive Marketing?	0	9.52	30-07-2026
10	Авито: доля жителей желающих покупать китайские автомобили в УрФО выросла	0	10	30-04-2026

Классификация: Пресс-релизы. Схожих патентов: 0. Схожих новостей: 10. Тональность: 0. Информативность: 9.82. Источник: economictimes.indiatimes.com.