Stonyfield Organic and agency The FERM reframe kids' yogurt by launching a zero added sugar product as parents grow more skeptical of sugar-laden lunchbox staples. The "Lunchroom Legend" campaign may signal a broader shift in how CPG brands position children's food amid changing FDA guidelines.
Stonyfield Organic and agency The FERM reframe kids' yogurt by launching a zero added sugar product as parents grow more skeptical of sugar-laden lunchbox staples. The "Lunchroom Legend" campaign may signal a broader shift in how CPG brands position children's food amid changing FDA guidelines.
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