Google tag manager

This script is like attaching a counter to our website's door. It links our site to Google Analytics using a special code that's just for our site. This setup helps us keep track of how many people are 'walking in.'

Google analytics

This script is what starts the counting. It begins recording the number of visitors and their activities on our site. This information is then sent back to Google Analytics, providing us with insights into how many people are visiting our website and what they're doing there.