Pitching Products: Focus On The Proposition, Not The Perfect Demo

Дата публикации: 06-01-2026 15:00:00

Joining the FinextraTV virtual studio, Alain Raes, Co-Founder and Chief Commercial Officer, iPiD reflected on their win at the EBAday Fintech Zone Award 2023 and provided valuable insights into how these competitions can challenge a company to be better.
Raes explains that, as a young company, their demo was in an early stage and their pitch quite simple, but that this was an advantage. Raes further described how the process made them rethink what their primarily value was to consumers and the wider market and that, following the win, it provided a natural validation tool that they were following the right path.
Ending with a final piece of advice to future entrants, Raes said to take inspiration from the simplicity of their demo at the time and to ensure that, however sophisticated the demo is, the value proposition is the key.

Схожие новости

#	Наименование новости	Тональность	Информативность	Дата публикации
1	AI in Banking: Why strategy matters more than technology	0	8.22	09-06-2026
2	Le Morocco Fintech Center réunit son écosystème autour du Demo Day du programme « Fintech Booster »	0	5.29	01-07-2026
3	H1 global fintech funding grows 23% YoY	0	16.47	17-07-2026
4	The Six Most Significant Challenges in European Payments Today	0	5.13	04-06-2026
5	Open Banking maintains lower fraud rates than wider payments industry, new monitor shows	0	7	08-07-2026
6	AI in Banking: Why strategy matters more than technology	0	8.22	05-06-2026
7	How Mid-Market Companies Are Implementing Enterprise-Wide AI Workflows to Boost Productivity	0	11.04	05-01-2026
8	Banking on AI: Turning agentic experiments into a business-wide capability	0	3	03-07-2026
9	How the October 2025 VoP Deadline Showed What Could Be Possible	0	7.62	02-06-2026
10	[Перевод] Басня о полусыром продукте	0	5	12-07-2026

Классификация: Пресс-релизы. Схожих патентов: 0. Схожих новостей: 10. Тональность: 0. Информативность: 6.79. Источник: www.finextra.com.