In the time-old tradition of marketing, EA have announced something ancient as though it's just been thought up by the boffins in the advertising lab. Their big new moneymaking wheeze to squeeze every last penny out of their games: billboards.
In a press release that stretches into essay-length territory, EA sing the praises of their new ad platform, which is "transforming how brands connect with audiences". Companies looking to hock their wares can now pay EA to plaster themselves over any and all in-game advertising slots.
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| # | Наименование новости | Тональность | Информативность | Дата публикации |
|---|---|---|---|---|
| 1 | EA rolls out Advertising platform to let companies market "directly into gameplay" | 0 | 0 | 15-06-2026 |
| 2 | EA launches new advertising platform enabling brands to "integrate directly into gameplay" | 0 | 0 | 15-06-2026 |
| 3 | Electronic Arts Launches EA Advertising | 0 | 0 | 15-06-2026 |
| 4 | EA are making another round of layoffs as they seek "to better meet fans’ changing needs", according to reports | -2 | 6 | 22-06-2026 |
| 5 | EA is reportedly laying off recruitment, customer support, safety, and IT staff | 0 | 0 | 22-06-2026 |
| 6 | Samsung Collaborates With ‘The Devil Wears Prada 2’ To Promote Its New Bespoke AI Laundry Combo Campaign | 0 | 0 | 10-06-2026 |
| 7 | Why the $55bn acquisition of Electronic Arts isn't your usual leveraged buyout | 0 | 0 | 10-06-2026 |
| 8 | رئيسة في EA: الذكاء الاصطناعي أدى إلى زيادة الإبداع في تطوير الألعاب | 0 | 0 | 23-06-2026 |
| 9 | What Success Looks Like in Gaming Advertising for 2026 | 0 | 5 | 10-06-2026 |
