Просмотр новости
Найдите то, что Вас интересует
Спутники
РН
SpaceX
Роскосмос
NASA
СпутникиРНSpaceXРоскосмосNASAGlobal ad spending is forecast to surpass $1 trillion as AI reshapes how campaigns are planned, bought, and measured. Bob Liodice, CEO at the ANA, argues that speed and discipline must coexist — and that brand meaning may be what separates enduring growth from short-term gains.
July 29, 2026
Global ad spending is forecast to surpass $1 trillion as AI reshapes how campaigns are planned, bought, and measured. Bob Liodice, CEO at the ANA, argues that speed and discipline must coexist — and that brand meaning may be what separates enduring growth from short-term gains.
Access to this item is reserved for ANA members only.
Already have an account? The industry's best insights and resources await:
Use your business email address to create your free account; if you're a member through your company, we'll know.
Members can access their benefits as soon as they sign up and log in.
You can still create a free account to access the latest from our online publication, ANA Magazine, receive content and special event offers through our newsletters, get breaking industry updates, and so much more.
The content you're trying to see is available to:
Discover everything the ANA can do to help drive growth for your organization. Connect with our membership team.
| # | Наименование новости | Тональность | Информативность | Дата публикации |
|---|---|---|---|---|
| 1 | How Brands Can Stay Visible in the Age of AI Search | 0 | 7 | 20-07-2026 |
| 2 | Digital Marketing and Social Media: Trends and Best Practices | 0 | 7 | 16-07-2026 |
| 3 | Iconic in the Age of AI: Winning the Invisible Shelf | 0 | 13.28 | 29-07-2026 |
| 4 | Media Briefing: AI visibility is becoming publishers’ newest currency | 0 | 5 | 16-07-2026 |
| 5 | От телекома к AdTech: перестройка рекламного рынка вокруг данных, ИИ и новой аналитики | 0 | 7 | 13-07-2026 |
| 6 | Эрнст: современная реклама не сможет претендовать даже на "каннских тараканов" | 0 | 0 | 23-09-2025 |
| 7 | At Sun Valley, A.I. Isn’t the Only Competitive Advantage That Matters | 0 | 5 | 10-07-2026 |
| 8 | AI Agents Are Buying Ads Now: He Built the Systems They Learned From | 0 | 5 | 31-05-2026 |
| 9 | Рекламный рынок — 2026: почему официальные цифры больше не отражают реальность | -2 | 6 | 07-07-2026 |
| 10 | Opening AI’s Black Box | 5 | 7 | 07-07-2026 |