The summer sales have arrived, and countless royal-approved brands are offering irresistible discounts, making it the perfect time to invest in a touch of regal style for less.
By REBEKAH ABSALOM, SENIOR FEATURES WRITER
Published: 08:26 BST, 25 July 2026 | Updated: 08:47 BST, 25 July 2026
Daily Mail journalists select and curate the products that feature on our site. If you make a purchase via links on this page we will earn commission - learn more
The summer sales have arrived, and countless royal-approved brands are offering irresistible discounts, making it the perfect time to invest in a touch of regal style for less.
From Boden and ME+EM to John Lewis and Karen Millen, some of the Princess of Wales' favourite labels have slashed the prices of elegant dresses that look far more expensive than they are.
It's never been easier to recreate a royal-inspired wardrobe without the designer price tag.
I've scoured the sales to find the standout dresses I can easily imagine Catherine, Princess of Wales, the Duchess of Edinburgh or Zara Tindall wearing.
There's a chic monochrome ME+EM dress that's reminiscent of an Emilia Wickstead design worn by the Princess of Wales at the polo in 2022, while a timeless fit-and-flare style from Hobbs feels suited to Sophie's classic aesthetic.
For those who love Zara's effortlessly polished style, Boden's floral puff sleeve dress would fit seamlessly into her enviable wardrobe.
Whether you're attending a summer wedding, garden party or special occasion, these royal-inspired sale buys are worth snapping up before sizes and stock inevitably disappear.